Purette (Lotion)

Beauty

Built with Pacto, a world-famous dispensing technology by Aptar, Purette is the only “On-The-Go” full pack solution that promises clear visibility on the formulation, for maximum convenience and dosage control.

With a height of just over 8cm, it takes almost no space and yet provides over 140dosages.

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Clarity 

aesthetic appeal – 44% of respondents found the design unique  and looks appealing

functional benefit – 19% of respondents mentioned that clear packaging would let them know if they had to order a new product

An experience – with a clear bottle, it’s easy for consumers to witness the product and connect with it better.

desirability

Over 90% of our young respondents in the age group of 15-22, loved Purette – for its clarity,  colour, multiplicity and ease of carrying around.

20% of respondents (across age groups) found the pack compact and easy to carry

functionality

Tried and tested with multiple formulations, Purette can be used across applications ranging from body lotion, suncare to sanitisers.

dispensing – consistent across applications ranging from body lotion, suncare to sanitisers.

quality assured – no leakage found across any application

Consumer convenience – stoke to prime limited to <5 strokes

versatility

Designed for consumers

  • Purette delivers unexpected performance for a 25ml pack. At just over 8cm tall, it takes almost no space but provides over 140dosages.
  • Inbuilt with worldwide acclaimed Aptar  Dispensing technology, it is the only “On-The-Go” full pack solution that promises clear visibility on the formulation, for maximum convenience and dosage control.

Defined for brands

  • A one-stop “full pack” solution
  • A promise of reduced cost of ownership
  • Tested and aligned across filling community

Configure Purette in 3D in real-time

Explore an array of colours, materials and transparencies and then upload unlimited artwork options from labels to full graphics with instant real-time mapping.

All pack decoration options and sizes are locked down to feasible combinations, so the packs you create are not only as you wish but possible.

CUSTOMISE IN 3D VISUALISER

Product Details

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