Innovation & Insights

We are pleased to showcase some of our innovations and insights that reflect how we bring to life product solutions that transform the user experience across categories, adding tangible value for our customers.

Our Approach to Innovation

Our thirst for innovation and collaboration reflects a proud heritage and corporate culture that has always been defined by a robust entrepreneurial spirit.

Innovating to Make Your Products Better

We focus on consumer insights and market intelligence in order to consistently innovate and develop products that fulfill consumer demand. Insights from our clients allow us to develop enhanced functional and aesthetic design. We embrace your challenges for both standard and custom packages.

Learn about our history of innovation

Unidose Nasal Spray

Aptar played an integral role in developing a new nasal spray delivery device for the treatment of an opioid emergency or possible opioid overdose. Our Unidose nasal spray, which is intuitive and easy-to-use, provides family members and third parties a quick and convenient way to administer the drug rather than go through a lengthy, multi-step process. This product is the first U.S. FDA-approved nasally administered, needle-free, ready-to use medication that can stop or reverse the effects of an opioid overdose.

Tropicana Orange Juice

Aptar’s BAP® Technology made it much more convenient for consumers to access Tropicana’s new orange juice packaging format by adding an easy-to-open pull-ring. In addition, BAP® Safe & Fresh Seal provides the peace-of-mind of a safe product.

J’adore Touche de Parfum

We developed an alternative way to apply fragrances using an applicator that allows perfume to be applied with a delicate finesse that automatically refills whenever the cap is replaced. Aptar received three industry awards for this innovation.

Breathe Free® Essentials

Aptar Pharma’s patented PureHale™ respiratory technology is the delivery system behind the Breathe Free® Essentials brand. PureHale™, a portable and ready-to-use delivery solution designed for upper respiratory care, helps to meet a new need for portable, on-the-go respiratory support. An alternative to traditional nebulizer technology, PureHale™, when used with saline and other natural ingredients, distributes a fine, gentle mist to cleanse, moisturize and soothe the upper respiratory tract, in turn helping to reduce any irritations caused by coughs, colds, allergies, respiratory problems and dry nose/throat issues. Utilizing Aptar’s proven Bag-on-Valve technology, PureHale™ requires no batteries, and comes with a personal face mask and adapter for effortless, on-the-go delivery.

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Heinz® Ketchup

During our 40-year partnership with KraftHeinz, we upended the traditional Heinz® package that required customers to tap and shake the classic glass bottles. Besides introducing the first flip-top dispensing closure in the sauces & condiments market in the 1980’s, we have also helped Heinz to launch the first inverted packaging in the 2000’s, using our SimpliSqueeze® valve technology, along with multiple evolutionary innovations along the way. SimpliSqueeze® allowed the creation of inverted packaging due to its flow control capability, which in turn, provides a more convenient experience to consumers while minimizing product waste. Consumers’ clear preference in this packaging format completely changed how the condiment aisles look today.

Read More Customer Success Stories


Clarins Double Serum

As an innovation developed exclusively for Clarins Double Serum by Aptar Beauty + Home, following joint collaboration and research with the Clarins team, the new packaging provides a unique delivery system guaranteeing the purity of each formula. It triggers the mixing process and delivers, in a single pump, the right dose of the double skincare to apply to the face. The push button can also be rotated to offer consumers a different dose to match their needs, while controlling the amount of the two formulas each time the product is used.

Read More Customer Success Stories

InVision Lab

Aptar’s new InVision Lab in Louveciennes, France will showcase our approach to the design, engineering and material science for some of the greatest packaging technologies and innovations in the world. Aptar’s vision, values and creative problem solving are at the forefront of this new center.

Your journey through the InVision Lab will stimulate your senses and excite your imagination toward ideas that will impact your brand and deliver emotion to millions of users around the world.

Device Innovations

Read about our latest innovations which are transforming the dispensing industry.

10 Apr 2018

La Petite by Aptar Beauty + Home Selected for Amo, the New Ferrag...

Press Releases, Beauty, Device Innovations, Innovation & Insights, Product Solutions

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5 Apr 2018

Uriage Selects Aptar Beauty + Home for its New Anti-Aging Product...

Press Releases, Beauty, Device Innovations, Innovation & Insights, Product Solutions

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30 Mar 2018

Aptar Pharma to Showcase Next Generation of Integrated Connected ...

Events, Pharmaceutical, Device Innovations, Innovation & Insights, Market Insights, Product Solutions

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23 Mar 2018

Aptar Pharma to Lead the Organization of the 7th Innovative Drug ...

Events, Pharmaceutical, Device Innovations, Innovation & Insights, Market Insights, Product Solutions

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Market Insights

We invite you to read about our deep understanding of consumer behaviors and what drives our customer’s markets.

30 Mar 2021

Aptar Beauty + Home Ready Showcases Omnichannel Packaging Solutio...

Article, Beauty, Personal Care + Home, Innovation & Insights, Market Insights, Product Solutions

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25 Mar 2021

Intranasal Immunization: Promises and Challenges

Webinars, Pharmaceutical, Device Innovations, Innovation & Insights, Market Insights, Product Solutions, Sustainability

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22 Mar 2021

Shifts in Traditional Product Usage Among Consumers

Article, Beauty, Market Insights

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9 Mar 2021

Covid-19 Foresight Study: How have Consumer Expectations Changed ...

Article, Beauty, Personal Care + Home, Innovation & Insights, Market Insights

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Press Releases

Read our latest press releases focused on technology and innovation.

1 Apr 2021

Aptar Beauty + Home receives two sustainability certifications – ISCC and Cyclos-HTP for the Airless range

Press Releases, Beauty, Awards, Customer Success Story, Innovation & Insights, Sustainability

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2 Feb 2021

Noble, an Aptar Pharma Company, Launches Human Factors Engineering Services

Press Releases, Pharmaceutical, Innovation & Insights, Product Solutions

12 Jan 2021

Aptar Develops Market-first Airless Roll-on Capsule for LightinDerm Skincare Device

Press Releases, Beauty, Personal Care + Home, Device Innovations, Innovation & Insights, Product Solutions, Sustainability

16 Dec 2020

Aptar CSP Technologies Increases Capacity for Active Packaging Solutions that Protect Diagnostic Test Kits

Press Releases, Pharmaceutical, Device Innovations, Innovation & Insights


Click on the articles below to read about our award-winning products and industry recognition.

31 May 2018

Aptar Food + Beverage Solution Wins Embanews Award in Brazil

Article, Food + Beverage, Awards, Product Solutions

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29 May 2018

Aptar Food + Beverage Wins Two Marking Awards at FBIF in China

Article, Food + Beverage, Awards, Product Solutions

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17 Nov 2017

Aptar Beauty + Home Wins Indiastar 2017 Awards

Article, Personal Care + Home, Awards, Product Solutions

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16 Nov 2017

Aptar Recognized as Corporate Champion by the Women’s Forum...

Article, Awards

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Disrupt or Be Disrupted

Aptar held an Innovation Summit in Silicon Valley, California with 100 innovators from across the company who are focused on product development, marketing, business development, and more. The event was crafted in partnership with Innovation Point and provided an opportunity for attendees to learn about upcoming projects and the overwhelming power of new ideas.

The theme of the event “Disrupt or Be Disrupted” was created to articulate how quickly the market landscape can change.

Discover more about our innovation summit

Careers at Aptar

We’re a Team of Innovators

We’re always looking for smart, talented people to build upon our history of entrepreneurship and innovation.

Join our team

Innovate With Us

Our team of product and service experts is ready to help you create the next ground-breaking product or drug delivery device.

Contact Us

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